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LINK Mobility intends to acquire Responsfabrikken A/S

17 marzo 2016

LINK Mobility and responsfabrikkenLINK Mobility Group ASA has signed a Term Sheet Agreement with REFA Holding A/S, with the intention to acquire Responsfabrikken A/S, Responsfabrikken AS & Wirelessfactory ApS (Responsfabrikken) in Denmark

Responsfabrikken is Denmark´s leading provider of mobile marketing and digital solution services with as solid customer base. LINK Mobility is the leading A2P messaging operator in Denmark. The two companies are a strong strategic fit, and a solid platform to continue developing world class mobile messaging, digital solutions and intelligence services to its 6 000 customers across the Scandinavian and Baltic Markets. The two companies will have in excess of 50% market share in Denmark.

“LINK Mobility and Responsfabrikken is a perfect match, and consolidates our strong position as the leading mobile messaging, digital solutions and marketing intelligence provider in the Danish Market, with more than 50% market share. The timing could not be better. Both companies experience strong demand for innovative and attractive mobile digital solutions. The whole world is going mobile and we will be the perfect company helping all leading businesses with their mobilizing strategies. Responsfabrikken with its strong suite of attractive mobile solutions will also strengthen LINK Mobility in Norway, Sweden and the Baltics” says Arild E.Hustad, CEO LINK Mobility Group.

”I am very pleased with the fact that we are now going to team up with LINK Mobility. There is no doubt in my mind that the strategic match between Responsfabrikken and LINK Mobility is extremely good. Together we would be a very strong Pan Nordic provider of mobile marketing solutions for our current and future clients – a potential that we would be exited to develop together with LINK Mobility. Furthermore, there are significant product synergies between the two companies which makes this match more or less perfect” says Michael Grindsted, CEO of Responsfabrikken.

The enterprise value of Responsfabrikken is agreed to DKK 50 million on a debt free basis, and will be settled as follows:

• 1/3 paid in cash at closing.
• 1/3 in shares in Link Mobility Group ASA, based on the share value at Oslo Stock Exchange as of today.
• 1/3 in seller’s credit to be paid 36 months after closing. The seller’s credit will bear an interest of 5 percent p.a., to be calculated and paid quarterly.

In 2015 Responsfabrikken reported revenues of DKK 28.7 million and an adjusted EBITDA of DKK 9.3 million. Responsfabrikken is located in Copenhagen and Oslo with a total of 22 highly skilled employees.

The acquisition is conditional upon a satisfactory result of the due diligence process to be performed, and upon LINK Mobilty Group ASA and REFA Holding A/S agreeing on the terms and conditions of a legally binding share purchase agreement containing, inter alia, customary closing conditions. The acquisition is furthermore subject to approval of the Board of Directors of LINK Mobility Group ASA. The transaction is expected to close on 31 May 2016.

LINK Mobility is the leading provider of B2C mobile messaging and mobile services in the Scandinavian and Baltic markets. LINK Mobility is headquartered in Oslo, and has offices in Oslo, Bergen, Stockholm, Malmö, Kolding, Riga and Tallinn. LINK Mobility has during the last years experienced stellar growth in terms of both revenue and profits. In 2015 LINK Mobility reported revenues of NOK 361.4 million and adjusted EBITDA of NOK 50.0 million.

For further information, please contact:

Arild E.Hustad, CEO
LINK Mobility Group ASA
[email protected]
Mob: +47 95241930
Havnelageret – Langkaia 2, NO-0150 Oslo, Norway


IR Contact Siw Ødegaard, CFO
LINK Mobility Group ASA
[email protected]
Mob: 47 95 75 98 48
Havnelageret – Langkaia 2, NO-0150 Oslo, Norway

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