The changes arising from the new EU General Data Protection Regulation (GDPR) will affect all those who work with databases. The new regulations require all data to be updated, and for an option to be given to change them, or even delete them entirely. In addition, the purpose of their use must be defined.
At LINK Mobility Spain we have duly communicated how we use and protect personal information. In addition, we are helping our clients send this information to contacts in their databases via SMS or email, using our LINK multi-channel platform.
You may, however, still have many questions: Are data shared with third parties? How long are personal data stored for? Is it possible to provide personal data in the form of a data file?
To answer all your questions, click here.
And to learn more about this new regulation and how it applies to SMS marketing, you can read the following article: https://www.linkmobility.com/blog/gdpr-changes-sms-marketing-honesty-marketer/.